This Cookies Policy explains how Surch Ltd (“Surch”, “we”, “us”, “our”) uses cookies and similar
technologies on our website www.surch.co.uk (the “Website”). It should be read
alongside our Privacy Policy.
By continuing to browse our Website, you consent to the use of cookies in accordance with this
policy, unless you disable them using your browser settings or our cookie preference tool.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, smartphone) when you visit a
website. Cookies are widely used to make websites work, improve efficiency, and provide information
to website operators.
Cookies may be:
- Session cookies – temporary, deleted when you close your browser.
- Persistent cookies – stored on your device for a set period.
- First-party cookies – set directly by Surch.
- Third-party cookies – set by partners (e.g. Google, Criteo, LiveRamp).
We also use similar technologies, such as tracking pixels and device identifiers, which operate in
the same way as cookies.
2. Types of Cookies We Use
- Strictly Necessary Cookies
Required for the operation of the Website (session management, security, load balancing). These
cannot be disabled.
- Performance and Analytics Cookies
Collect anonymous information about how visitors use the Website (e.g., Google Analytics with IP
anonymisation).
- Functionality Cookies
Remember your preferences (login details, language, location).
- Targeting and Advertising Cookies
Track browsing habits to deliver relevant advertising (Google Ads, LiveRamp, Criteo).
3. Third-Party Cookies
We do not control these third-party cookies. Please review their policies for more information.
4. Cookie Duration
- Cookies may remain on your device for different lengths of time:
- Session cookies: deleted when you close your browser.
- Persistent cookies: remain until expiry or manual deletion (up to 24 months).
5. Managing Cookies
Please note: disabling cookies may affect certain features of the Website.
6. Changes to this Policy
- We may update this Cookies Policy from time to time. Changes will be posted here with an updated
“Effective Date.”